Upscale Optical Display Cases
The retail optical industry is divided between two kinds of outlets. The
large corporate multi retail stores that have expanded nationwide. They
have a very uniform look, carry the same brands of glasses and offer
the same optical services at an identical pricing. The second category
are individually owned optical stores that provide a wide array of
optical frames and designs from manufacturers all over the world. These
upscale stores have a more elaborate and distinctive presentation and
are making ample use of standard and custom made optical display cases.
Optical wall shadow boxes, table optical dispensaries, glass top
pedestals, wall display showcases with optical inside displays are
common features in these stores.
Store designers and planners get involved into the choice and design of these particular optical display cases which purpose is to create a unique and unforgettable look. Colors, textures, lighting and graphics are utilized to reinforce this uniqueness.