A cash wrap counter is used in almost every retail store in the country. The cash wrap counter is used to check customers out and is usually where the register is located. Cash wrap counters are also a center piece of the store where supplies can be stored and where customers know to go if they have questions or need help. Cash wrap counters can be simple and rectangular or be more complex with a curved design and splendid finishes. They are usually purchased as customized items as every store has a different look and requirements.